Since ancient times, the academic training of the adults of the future must meet the foundations of the development of various professions, which today increasingly involves greater challenges as many of these professions are brand new and meet the needs of our modern and future lives.
According to Forbes magazine, some of these professions are:
- Wind turbine generator. He is a specialist in wind energy, combining knowledge of mechanical engineering and meteorology. The trend in Mexico today is toward greater use of alternative sources.
- Alternative Car Designer. He is a “green” car design professional who must have knowledge of information technology to create interactive features that provide greater user safety.
- Bioprocessing Engineer. Similar to the potential of other alternative sources, biomass as an industry will require technicians, operators and specialists capable of converting this type of energy (among other things, urban, agricultural and industrial waste) into sustainable energy.
- Vertical Farmers. They will need an extensive repertoire of knowledge in agro-engineering, atmospheric conditions, and waste management.
- Just as nutraceuticals (nutrients + pharmaceuticals) represent one of the foods of the future, these professionals will be responsible for designing and growing grains and foods with adaptations at the genetic level to improve their internal nutritional properties or to add nutrients to those foods that do not contain them.
- Nanomedical. A nanodoctor will be able to administer drugs at the nanoscale, to treat diseases such as cancer or epidemiological conditions, he will operate nanorobots that will be used to perform surgical procedures where the human hand cannot reach.
geriatric consultant. Specialists will be needed who not only help the population with health care, but also with planning interventions that increase longevity. - Biometric security specialists. The devices we use in our daily lives will need to have increasingly sophisticated security systems, they will be required by software companies, security companies or governments themselves. Some biometrics degrees are already being offered in the United States.
- Virtual File Specialist. As our ability to store information and our ability to produce it grows, we will need specialists who can help us protect our data and remove information we wish no longer exists.
Underwriter – (literally translated from German as “subscriber”): 1) guarantor, surety, undertaking the obligation to place a certain number of newly issued shares, bonds and securities by buying them for subsequent sale to investors; 2) in insurance – a person authorized by the insurance company to accept all types of risk. An underwriter is responsible for forming the insurance portfolio. Two or more Underwriters often form a bidder syndicate in order to submit a bid to guarantee a new issue of municipal securities.
Brand-manager – In English, the word brand means, among other things, a seal and a trademark. The Russian language has not yet found an adequate word combination, so this position is called without translation – brand (or brand) manager. In Russian practice, a person with similar duties is often called simply the head of the sales department. A brand manager manages the sale of a certain group of goods of a certain brand (it can be anything – household and computer equipment, clothing, food, etc.).
Unlike a sales manager, a brand manager is not so much in charge of sales as in the promotion of a brand. This implies the presence of serious knowledge in the field of advertising, marketing and public relations. Unlike the “pure” marketer, the brand manager should understand the sales of a given group of products, not only at the level of the economist, but also at the level of the producer. Employers can require brand managers involved in, for example, dairy products, knowledge of the peculiarities of milk processing technology.
WEB-master – a specialist who creates a page on the Internet, often maintains it after work. Sometimes combines duties with a designer or programmer.
Developer – a specialist in real estate transactions, is engaged in the purchase of real estate, the development of the project (such as the construction of a building) and the further sale or lease of the object. This profession requires deep economic and legal knowledge, as well as organizational skills.
A jobber is a specialist intermediary at the stock exchange. The main tasks – the purchase and sale of shares (at their own expense, as opposed to a broker). Economic knowledge is necessary, as well as the ability to take risks.
An IT specialist deals with information technology, computer software. As a rule, not a programmer, but a hardware and telecommunications specialist.
A copywriter is a specialist in copyright, his advertising activities, a person with a creative nature, capable of composing original texts, musical backgrounds and larger works of different style, character and meter. Many copywriters have experience writing screenplays. To work in this field, a journalism or philology degree is desirable.
The duties of a copywriter can be compared to those of a correspondent – this includes, for example, writing articles of an advertising nature. The copywriter is also involved in the development of the company’s image, including the name, slogan and advertising materials. The copywriter has to be aware of the copyright of musical and literary works.
A coach is a specialist, who reveals the personality potential of the company’s employees (usually top managers): he/she increases their productivity and efficiency, helps to develop the ability to move at the right pace and in the right direction, activates a person’s motivational system. The main requirements are communication skills, profound knowledge in psychology.
A lobbyist is an intermediary between financial, political or professional groups and government officials, deputies. By making use of established business contacts, he influences decision-making in favor of the interests of “his” group. The lobbyist’s field of activity is large – from the State Duma to the local authorities, the district administration. In our country, this type of activity is in its infancy. In the USA, for example, 15 thousand lobbyists are now operating only in the Congress united in specialized offices and agencies which establish their own rules of the game with the authorities.
The tasks of the media planner include, above all, the strategic planning of the advertising campaign and of the advertising activity of the firm as a whole. Media-planner must evaluate the advertising efficiency of various media and reallocate the advertising budget accordingly. This is impossible without serious knowledge in marketing, sociology, etc. It should be noted that this position exists mainly in advertising agencies. In large companies that have their own advertising departments, such functions are performed by the head or manager of the advertising department. It is believed that media planners of a really high level in Russia are very few. Previously, higher education did not focus on graduating people with such a specialty, now they are trying to prepare specialists of this level, for example, at the Faculty of Journalism at Moscow State University. Most of the specialists in advertising, sometimes without higher education, “forged” directly in the workplace.
Merchandiser is a specialist in product promotion in the retail trade. Control of the location of goods on the shelves, support of the image of the goods, control of advertising and prices of goods – all these are the main tasks of a merchandiser. The main requirements for the profession – communication skills, efficiency, presentable appearance, trainability. Experience, knowledge of English and a driving license is desirable.
Office-manager – the main task of the office-manager is to ensure the operation of the office. This includes managing secretaries on the phone and at reception, drivers, couriers, calling specialists to repair office equipment, purchasing consumables, etc. The ideal office manager is like the ideal receptionist should be as necessary as air and just as inconspicuous. It should be borne in mind that in domestic companies, office managers are often called anything, up to and including ordinary secretaries. In small companies, office managers may have additional responsibilities: record keeping, including personnel records (maintaining and accounting for work records, drawing up orders, employment contracts, etc.).
Promoter – until five or seven years ago, no one had heard anything about them. Now it is one of the most popular “student” professions, though with discrimination on the basis of sex – they mainly take girls. Becoming a promoter is not easy. In advertising agencies, there are long lines of applicants – this work does not interfere with classes, decently paid. You can learn other things, as important as a basic education. For example, to communicate freely with people of all types and ages, to learn the basics of advertising and marketing, which today are useful in almost any profession.
A sommelier is a connoisseur of wines. Sommelier is a French word, and there is no adequate translation into Russian, because in no other language of the world such a notion does not exist. But it is possible to explain what it means. Here is how Georges Pertuise, the President of French Sommelier Association defines it: “A sommelier is a person in charge of drinks in a restaurant, who gives an advice on what wine and drinks to choose, serves them or watches over their serving to a client up to the moment when he leaves the hall”.
One of the main duties of a sommelier is to compile a wine list (a list of available drinks). The content of the wine list should by no means diverge from the content of the wine cellar, which must be replenished on a regular basis.
Specialist of the back office – the task of the back office is to document and support the transaction concluded by the traders of the companies – counterparties (front office). In a number of Russian companies specialists of back-office were also engaged in buying up securities from individuals. Thus, back-offices exist in banks, investment companies and other organizations, which make transactions on the securities market. Depending on the size and turnover of such an organization, the back-office may include from three to fifteen people. Back – office work is carried out in accordance with the FCSM’s (Federal Commission on Securities) normative documents. Accordingly, each specialist in this department must know and strictly comply with these requirements.
A speechwriter is a specialist in writing articles, speeches, reports. It is a rather rare specialty.
A PR manager deals with the media (magazines, newspapers). He must be able to maintain the image of the organization in different ways.
A supervisor is a specialist in controlling and supervising the activities of various facilities: both production and commercial. The leader of a group, a link.
Trader – a specialist in exchange trading (securities, currency, precious metals).
A training manager is a specialist in organizing training for a company’s personnel. Often conducts training on his own.